KELLY 95.3 FM – Privacy Policy

Effective & Last Updated: April 20, 2025

Introduction

Frequency Broadcasting, Inc. (“Frequency Broadcasting,” “we,” “us,” or “our”) operates KELLY 95.3 FM and is committed to sharing great music and content with our listeners across a variety of platforms. In fulfilling this mission, we collect, use, and share certain information about you. We take your privacy seriously, and this Privacy Policy is meant to help you understand how and why we collect, use, and share your Personal Information, and to describe the choices and rights you may have.

This Privacy Policy covers Frequency Broadcasting’s privacy practices, including our website at https://klly953.com, our mobile apps, and other online and offline services (collectively, “Services”).

This Privacy Policy applies to all U.S. consumers and, where applicable, to individuals accessing our Services from other countries worldwide.

If you do not consent to the collection, use, or sharing of your information as described in this Privacy Policy, please do not provide us with such information.

Section 1: General Privacy Practices

A. Personal Information We Collect About You

Frequency Broadcasting collects Personal Information — meaning information relating to an identified or identifiable natural person. We collect Personal Information from and about you when you engage with our Services.

Categories of Personal Information:

• Identifying Information: Name, email address, telephone number, mobile phone number, mailing address, date of birth, zip code, age, and gender.
• Financial Information: When needed to process a transaction, such as credit or debit card details.
• Sensitive Information: If you choose to share it with us, we may collect certain sensitive information such as your race or ethnicity.
• Internet or Electronic Network Activity: IP address, unique device identifiers, and geolocation data. This may also include photos, videos, or other content you allow access to from your device.
• Analytics Data: Information about your interactions with our Services, including interactions with music, playlists, or audiovisual content; interactions with other users; interactions with advertising; and information from public social media profiles.
• Communications: Any communications you have with us, including user-generated content such as photos or videos you share with us.
• Usage Information: When you engage with our Services, we and our third-party partners may use technologies such as log files, device identifiers, location data, cookies, pixel tags, and analytics services to automatically or passively collect information about how you access and use our Services.

Sources of Personal Information:

• Directly from you through your interactions with our Services (e.g., signing up for texts or emails, entering contests, or making purchases).
• Automatically, when you interact with our Services (e.g., page clicks, time spent, and other automatically collected data).
• From cookies and other online tracking technologies placed by us or our third-party partners.
• From social media platforms such as Facebook or Instagram.
• From joint marketing partners, advertising network partners, service providers, and analytics providers.
• From your friends or family when they provide information about you to us.

B. Purposes for Collection

We may use the above categories of Personal Information for one or more of the following purposes:

• To fulfill the purpose for which you provided the information (e.g., newsletters, text updates).
• To process requests, purchases, transactions, and payments, and to prevent fraud.
• To administer contests, promotions, and events, including verifying eligibility.
• To deliver content, products, and services relevant to your interests, including targeted and personalized offers and advertisements.
• To measure, analyze, and report on advertising quality and effectiveness.
• To provide, support, personalize, and develop our Services.
• To provide customer service and respond to your inquiries.
• To communicate with you about your account, our Services, or changes to our policies.
• To communicate with you for marketing and promotional purposes via email, newsletters, notifications, text messages, or other messages.
• To verify your identity.
• To maintain the safety, security, and integrity of our Services.
• For testing, research, analysis, and product development.
• To gather broad demographic information for aggregate use.
• To respond to law enforcement requests and comply with applicable law, court orders, or governmental regulations.
• To carry out our obligations as an FCC-licensed broadcaster and to meet other legal obligations.
• To enforce our rights under any contracts entered into with you.
• For other purposes disclosed at the time you provide your information or with your consent.

C. Personal Information That We Share

We may disclose information we collect about you in the following circumstances:

• With Service Providers: We share Personal Information with third-party service providers who perform tasks on our behalf and help us provide our Services.
• With Affiliates and Subsidiaries: We may disclose Personal Information to our affiliates and subsidiaries.
• With Advertising Partners: We engage advertising services to promote our brand and Services. Those services may target advertisements on third-party websites based on cookies or other information indicating previous interaction with our Services.
• With Business Partners: When you direct us to, we may share your information with third parties to facilitate your requested interaction.
• With Analytics Providers: We may use third-party analytics services to improve the functionality, features, or delivery of our Services.
• In the Event of Merger, Sale, or Change of Control: We may transfer this Privacy Policy and any Personal Information to a third-party entity in connection with a merger, acquisition, sale, or other change of control.
• Other Disclosures: We may disclose Personal Information if we have a good-faith belief that disclosure is necessary to comply with applicable law, enforce our Terms of Use, detect or prevent fraud, or protect against harm to rights, property, or safety.

D. Cookies and Online Tracking

Our Services use a variety of tracking technologies, including log files, device identifiers, location information, cookies, pixel tags, and analytics services. You may be able to opt out of certain cookies through your browser settings, although doing so may limit certain features of our Services.

E. Personalized Advertising

We partner with third parties to provide personalized content and advertising when you visit our Services. If you interact with certain advertisements, the third-party partner may place a cookie on your device to collect information about you. These cookies may track your activities beyond our Services. We do not control the privacy practices of these third parties.

F. Your Choices

Cookies and Online Tracking: You can modify your cookie settings through your browser settings. If you delete or decline cookies, certain features of our Services may not function as intended.

Online Behavioral Advertising: You may opt out of certain online behavioral advertising through:

• Digital Advertising Alliance (DAA): http://optout.aboutads.info and http://www.aboutads.info/appchoices/
• Network Advertising Initiative: http://www.networkadvertising.org/choices/

Text Messages: KELLY 95.3 FM only contacts listeners via text message if they have won a contest or promotion from the station. We will not send you promotional or marketing text messages. If you receive a winner notification text and wish to opt out of any future communications, you may reply STOP at any time.

Emails: You may unsubscribe from our commercial or promotional emails at any time by clicking the unsubscribe link in those messages. We may still send you transactional or relational emails related to your use of our Services.

Do Not Track: Our systems are not currently configured to recognize or respond to Do Not Track browser signals.

Your Privacy Choices Page: We are in the process of adding a dedicated “Your Privacy Choices” page to klly953.com. In the meantime, please contact us directly using the information in Section 5 to exercise any privacy rights or opt-out requests.

G. Your Consumer Rights

Depending on where you live, you may have certain rights regarding your Personal Information, including the right to:

• Confirm whether we process your Personal Information and access or obtain a copy of it.
• Request additional information about third-party disclosures.
• Correct inaccuracies in your Personal Information.
• Delete your Personal Information.
• Opt out of targeted advertising or the sale of your Personal Information.
• Opt out of certain automated profiling that produces legal or similarly significant effects (note: Frequency Broadcasting does not currently engage in such activities).

Targeted Advertising: We use digital technologies, including online identifiers, to provide personalized advertisements. We may share these identifiers with advertising partners. Under relevant laws, this may be considered Targeted Advertising or the sale of Personal Information. You have the right to opt out by contacting us using the information in Section 5.

To submit a request, please contact us at:

We will not respond to certain consumer requests unless we can verify your identity to a reasonable degree of certainty. You may appeal any decision by emailing dataprivacy@frequencybroadcasting.com with “Appeal” in the subject line.

H. Security Safeguards

Frequency Broadcasting uses reasonable and appropriate measures designed to protect your Personal Information. However, no security measures are 100% effective, and we cannot guarantee the absolute security of your information.

I. Data Retention

Unless otherwise required by law, we do not retain Personal Information longer than is reasonably necessary to fulfill the purpose for which it was collected. The criteria we use to determine specific retention periods include the type of data, any applicable legal grounds for continued processing, and whether retention or deletion is required to meet legal obligations.

J. Amendments to This Privacy Policy

This Privacy Policy may be revised from time to time. We will post any revised version on our website and update the effective date at the top. If the changes are material, we will provide notice consistent with applicable laws.

Section 2: Privacy Notice for California Residents

This section applies only to California residents and is adopted in accordance with the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (“CCPA”). This section also serves as our Notice at Collection of Personal Information.

Personal Information We Collect: See Section 1A above.

How We Use Your Personal Information: See Section 1B above.

California Consumer Rights:

• Right to Know: You may request disclosure of the categories and specific pieces of Personal Information we have collected about you, the sources, our purposes, and the categories of third parties with whom we share it.
• Right to Delete: You may request that we delete Personal Information we have collected from you, subject to certain exceptions.
• Right to Correct: You may request that we correct inaccurate Personal Information we hold about you.
• Right to Limit Use of Sensitive Personal Information: In certain circumstances, you may request that we limit our collection and use of sensitive Personal Information.
• Right to Opt Out of Sale or Sharing: You have the right to direct us not to sell or share your Personal Information. We do not knowingly sell or share the Personal Information of consumers under 16 years of age.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

Financial Incentives: Frequency Broadcasting conducts contests and promotions. Listeners who share Personal Information may be eligible to win or receive early access to certain content or events. Participation requires your prior opt-in consent, which you may revoke at any time by contacting us.

California Shine the Light: California residents may request details about how their information is shared with third parties for direct marketing purposes by contacting us below.

How to Exercise Your California Rights:

Section 3: Additional Information for International Listeners

KELLY 95.3 FM is a U.S.-based radio station that may be accessed by listeners worldwide through our website and streaming services. Our Services are operated from the United States, and your information may be collected, stored, and processed in the United States. By using our Services, you acknowledge that your information may be transferred to and processed in the U.S., where privacy laws may differ from those in your country.

If you have questions about your rights under the laws of your country or region, please contact us at dataprivacy@frequencybroadcasting.com.

Section 4: Text Message Policy

KELLY 95.3 FM only contacts listeners via text message in the event that they have won a contest or promotion from the station. We do not send promotional or marketing text messages to our listeners. Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent information will not be shared with any third parties under any circumstances.

Section 5: Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy or our privacy practices, please contact us: